As its announced that UK consumers are hunting out prize promotions to ease the cost of living crisis, we reveal The Experts Guide to Winning Prizes Golie Mark

Reading Time: 4 mins

New research has found that the public are increasingly turning to winning prizes as a solution to the current financial situation. Traditional wins like fancy holidays, fashion items or even tickets to the next World Cup are out; these days it’s prizes that help ease the financial burden of day-to-day life, like money towards energy, internet, mortgage payments & grocery shop bills that people want to win.

A new survey, by prize promotion experts PromoVeritas found that:

  • We’re a nation of ‘compers’; 77% of us have entered a prize draw in the last year
  • 23% want to win their bills paid or grocery prizes to help ease the cost of living
  • 44% are more likely to want to win lower value prizes, discounts and groceries than pre Covid. This figure is highest in Scotland (61%)
  • #BeKind; Gen Z’s most favoured prize is a charity donation (31%) with a massive 83% demanding environmentally friendly prizes (compared to 60% average)
  • Cash is still king! Almost half (42%) list it as the most sought after prize
  • Even top earners say “Give me the cash!”; it was the most coveted prize for those earning £70K plus (73%)
  • More people are winning! 55% have won this year compared to 41% in 2019
  • Top earners are most likely to enter prize promotions
  • 41% more likely to turn to their loyalty programmes than six months ago

So, has this inspired you to hunt out some prize promotions that might help make your lives just that tiny bit easier? Money Magpie asked the team at PromoVeritas, an organisation with expert knowledge on everything to do with prize promotions, for some insider tips.

Here’s The Experts Guide to Winning Prizes

DisclaimerMoneyMagpie is not a licensed financial advisor and therefore information found here including opinions, commentary, suggestions or strategies are for informational, entertainment or educational purposes only. This should not be considered as financial advice. Anyone thinking of investing should conduct their own due diligence 

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